Larson Jewelers Introduces White Tungsten Rings Line, the leading online retailer men’s wedding bands, is proud to announce they now carry a full line of white tungsten rings for men and women, just in time for Valentine’s Day. Although tungsten rings are quite popular and make up about a third of all men’s wedding rings sold in the United States, there are some inherent problems with this wonderful metal. Tungsten carbide tends to be a bit grayer in color, meaning it is not as white as platinum, palladium and silver. There have been many customers who wish their tungsten rings could have the same color as white gold or platinum. Well, their wish has now come true. Through a high tech plating process, Thorsten Rings has now developed a white tungsten ring line that has the same white color as platinum. “Men and women, particularly women, are drawn to the beautiful white metal look of platinum that white tungsten possesses.” says Jonathan Larson, founder of Larson Jewelers.

Many women want their engagement ring and wedding ring to look similar, at least in color. Traditionally, plain tungsten rings bother these women because the color of their tungsten ring was a few shades darker than their platinum or white gold engagement ring. With white tungsten, women can now have the luxurious look of platinum, at a fraction of the cost for a platinum ring. This is made possible by bonding platinum group metals to a tungsten ring’s surface. Unlike traditional methods of plating, this special process will not flake off. It is embedded into the surface of the tungsten ring, which gives it the look of platinum, but with much greater scratch resistance than platinum.

Men find white tungsten attractive because they too like the look of white gold or platinum. There are also many couples who like both rings to match when they put their hands together, so they choose to go with white tungsten. White tungsten is great for couples who place the look of a white metal ring above all else. If scratch resistance is of the utmost importance, couples should still choose plain tungsten rings.

All of the rings in this new line are comfort-fit, which means the inside of the rings are rounded so they slide on and off your finger with less friction. Just like all of Thorsten’s other rings, this new line is also backed by their industry leading lifetime warranty, which covers size exchanges in case of change in finger size over one’s lifetime and protects against accidental damage; all this at no additional cost to the consumer.

About provides one of the largest selections of tungsten carbide rings, palladium rings, cobalt chrome rings, ceramic rings and silver rings. At Larson Jewelers, we strive to provide the best customer service to make your shopping experience hassle free and informative. ”Besides offering great products and great service, also offers the best prices,” says Larson. ”In fact, if you can find a better price, not only will we match it, we will beat it.”

For a limited time, customers can use coupon code: LOVE15 to take an additional 15% off any of their products including the new tungsten carbide styles.